Highland Renaissance: Your Front-Row Seat at 300 Irma Dr

There is a specific kind of energy in Austin’s 78752 zip code—a blend of "Old Austin" residential charm and the high-octane redevelopment of the Highland District. At 300 Irma Dr, you aren’t just buying a property; you are securing a piece of the city's most successful urban transformation. As of early 2026, this neighborhood has shifted from a "hidden gem" to a premier destination for professionals, creatives, and families who want to be exactly where the action is.

A Neighborhood Reimagined: The Highland & St. John Impact

The property sits at the epicenter of two of the most significant redevelopment projects in Austin’s history.

• The ACC Highland Transformation: Just blocks away, the former Highland Mall has been fully reborn as a world-class educational and mixed-use campus. This multi-billion dollar project brought with it thousands of students, faculty, and high-tech jobs, creating a permanent floor for property values and rental demand in the area.

• The St. John Site Redevelopment: To the east, the 19-acre St. John site has officially entered its next phase of construction in 2026. This project is adding over 500 residential units and 15,000 square feet of community-focused commercial space. Living on Irma Dr means you are walking distance to new parks, local boutiques, and a revived cultural hub that honors the neighborhood’s deep historical roots.

Education: Gold-Standard Schools within Walking Distance

For families, the zoning for 300 Irma Dr is one of its strongest selling points. The "Irma-Chesterfield" pocket feeds into some of the most respected schools in the Austin Independent School District (AISD).

• Reilly Elementary (9/10 Rating): Located a mere 0.3 miles away, Reilly is famous for its Dual Language Program and its tight-knit community feel. It’s the kind of school where neighbors walk their kids to class every morning.

• Lamar Middle School (8/10 Rating): A prestigious Fine Arts Academy just 1.5 miles away, Lamar attracts students from all over Austin for its specialized programs in digital media, theater, and music.

• McCallum High School (9/10 Rating): Less than a mile from your door, McCallum is a "Top 5" high school in the city. Its Fine Arts Intensive program is nationally recognized, and its athletic programs are a constant source of neighborhood pride.

The Social Fabric: Coffee, Cravings, and Connectivity

The lifestyle at 300 Irma Dr is defined by "The 5-Minute Rule." Almost everything you need is within a five-minute walk or bike ride.

• The Culinary Hub: Explore the aisles of the 99 Ranch Market for international delicacies, or grab a table at Black Star Co-op, a member-owned brewery and kitchen that serves as the neighborhood's unofficial meeting hall.

• Caffeine & Culture: You are minutes from Easy Tiger Highland, where you can enjoy a coffee or a craft beer on one of the city's best outdoor patios. For a true neighborhood feel, Kick Butt Coffee offers a unique mix of caffeine, cocktails, and live performance.

• The Crestview Connection: Forget the I-35 traffic. You are walking distance to the Crestview Rail Station, giving you a direct, stress-free link to the Domain or Downtown Austin in under 15 minutes.

Why 300 Irma Dr? Why Now?

The property itself is a 7,405 sq. ft. corner lot, a rare "blank canvas" in a neighborhood where inventory is incredibly tight. Under the 2026 HOME Initiative guidelines, this lot is a developer's dream, allowing for up to three separate residences by-right.

With a recent price adjustment to $449,900, the data shows this property is priced significantly below the "finished value" of new three-unit developments in the area, which are currently trending toward $700k+ per unit. Whether you keep the current duplex for immediate income or break ground on a modern trio of homes, you are investing in the most connected corridor in North Central Austin.

Call us now to schedule your showing before it’s gone!

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